A Rocket Boost for Business Growth with the Human Touch: Michelle Atkinson, Apollo Cloud

Apollo Cloud has experienced remarkable growth, tripling its turnover in two years and winning around 80 customers, including a multinational, multi-billion dollar turnover company.

Khaleeqa Bostan Marketing Assistant
5th June 2025
Apollo Cloud

The technology business provides omnichannel telephony and comms services to customers who value the power of communication, including professional services, logistics and other firms, and educational organisations.

Co-founder and Chief Operating Officer Michelle Atkinson reveals the power of putting the "special" back into being a specialist as she describes Apollo's philosophy, unique selling proposition, communication and customer service approach.

Michelle and her co-founder's shared love of the NASA Apollo Space Programme informed the business' name, and she describes a memorable trip to Cape Canaveral, how a six-figure sum from BEF accelerated Apollo's growth, and lots more.

Play or download the episode here. You can also find it in SpotifyAmazon MusicApple Podcasts, and many other podcast apps:

In this episode, Michelle covers:

  • their work with schools in North Yorkshire, and providing bespoke services to the education sector
  • achieving quality certifications including ISO 27001 and ISO 9001 certifications within Apollo's first nine months
  • Apollo's sustainability and tree-planing initiatives
  • their startup and growth funding
  • when chatbots and automated systems are often "unbearable" for customers, human connection is even more valued
  • Apollo's quality commitment and hiring philosophy
  • plans for the future, including potential acquisitions

 

What next?

More about Apollo Cloud: https://www.apollocloud.co.uk